Wondering how we make big brands green and green brands big? By transforming brand ideals into one powerful brand story, through strategy, brand identity and campaigns. A brand story that rings true, that people can embrace and actively share. It’s what we’ve been doing for the past fifteen years for some most impactful and innovative brands out there. Have a look for yourself.
We understand that you would like to know exactly what personal data we collect and what we do with it. Here you can read what information we store, what it is used for and with whom we share it.
We use different types of cookies to tailor our information to you as well as possible. Via the buttons you can read which cookies we have and what we use them for, so that you can choose what suits you.
NOTE: These settings will only apply to the browser and device you are currently using.
Personal advertising
For retargeting we use Google Adwords. In this way we can customise our offer to better suit your interests. For example, if you have expressed interest in one of our campaigns or activities, we can offer you advertisements by Heldergroen on other websites that you might find interesting. To this end, we use tracking cookies and we analyse your previous user behaviour. Based on the tracking cookies we draw up profiles to enable targeted advertising, for example.
Analytical cookies
To monitor when you have visited our website and which pages you viewed, we use Google Analytics, Hotjar and Leadfeeder. That information is used to improve our website, draw up traffic statistics – like the times during the day people visit our website most – and measure which pages are favourite.
Heldergroen uses this data only in aggregated form, meaning combined. This means that the data can never be traced back to you as an individual.
In addition we use Hotjar for ‘analytic user tracking’ and other lead tracking tools like Leadfeeder, in connection with Google Analytics.
In case you prefer the information about your visit to our website is not sent to Google Analytics, you can activate ‘Google Analytics Opt-out Browser Add-on’.
Functional cookies
Functional cookies simply ensure that our website functions properly.
Hotjar Analytics
We use Hotjar to map usability improvements on our website with user recordings. Hotjar collects anonymous usage information from our website, including the pages you visit and the generation of heatmaps based on mouse movement and clicks. All user recordings are therefore stored anonymously within Hotjar. As a result, it is not visible within Hotjar which information is entered in forms and Hotjar does not collect any personal data, for example.